Murf
Reviewed by Alexis Morain · Updated August 21, 2026
Murf AI generates AI voiceovers (text-to-speech) for videos and podcasts. Limited free plan, commercial plans starting at $19/month.
A complete, easy-to-use AI voiceover studio, very effective for marketing and e-learning, with annual-hour quotas worth watching closely.
- Complete studio, easy to pick up
- Large catalog of voices and languages
- Quotas expressed in hours per year, worth watching
Murf AI is AI voiceover software from an American company. It turns text into a synthetic voice for videos, presentations, e-learning, and podcasts, with an online studio designed for non-specialists.
What is Murf for?
You enter your script, choose a voice from a large catalog, adjust pace, emphasis, and pauses, then export the audio. Murf also offers syncing with visuals, a voice changer, and, on higher tiers, voice cloning. The target audience: marketers, trainers, and creators who want a clean voiceover without a studio or a voice actor.
Murf or ElevenLabs?
Compared with ElevenLabs, which is more realistic and richer on API and cloning, Murf leans on a complete, structured studio that's pleasant for producing a marketing voiceover without complexity. It's often seen as simpler for everyday office use; the competitor wins on emotion and dubbing. The choice depends on the result you're after.
How much does Murf cost?
Note that quotas are expressed in hours per year. The free plan gives 10 minutes of generation, with no download and no commercial use. The Creator plan costs $19/month on annual billing ($29 monthly, about 24 hours of voice per year, commercial rights), Business is $66/month on annual billing ($99 monthly, about 96 hours per year). Enterprise, unlimited and SOC 2 certified, is quote-based.
Pros & Cons
- Complete studio, easy to pick up
- Large catalog of voices and languages
- Visual syncing and voice changer
- Voice cloning on higher tiers
- Quotas expressed in hours per year, worth watching
- Free plan has no download and no commercial use
- American vendor (data outside the EU)
Key features of Murf
Text to speech
Voiceovers generated from a script
Output control
Pace, emphasis, and pauses
Visual syncing
Audio timed to visuals
Voice cloning
Reproduces voices (higher tiers)
Murf pricing
Note that Murf's quotas are expressed in hours per year. The free plan gives 10 minutes of generation, with no download and no commercial use. The Creator plan costs $19/month on annual billing ($29 monthly, about 24 hours of voice per year, commercial rights), Business is $66/month on annual billing ($99 monthly, about 96 hours per year). Enterprise, unlimited and SOC 2 and ISO 27001 certified, with voice cloning, is quote-based.
Free plan / trial
Free plan: 10 minutes of generation, with no download and no commercial use, enough to test the studio and the voices.
Free
10 min of generation · No download · No commercial use
$0
Creator
~24 hours of voice/year · Commercial rights · Complete studio
$19 per month (annual, $29 monthly)
Business
~96 hours of voice/year · Collaboration · Additional voices
$66 per month (annual, $99 monthly)
Enterprise
Unlimited · SOC 2, ISO 27001 · Voice cloning
On request
Pricing verified on July 12, 2026
Try MurfWho is Murf for?
Best for
- Marketers and video creators
- Trainers and e-learning
- A structured voiceover without a studio or actor
Not recommended for
- Heavy emotional delivery and dubbing (see ElevenLabs)
- Organizations requiring strict EU hosting
Want to try Murf?
Head to the official site and the current offer.
Frequently asked questions about Murf
Is Murf AI free?▼
How does Murf count quotas?▼
Murf or ElevenLabs?▼
Analyze with an AI assistant
Tech sheet
Vendor
Similar to Murf
