Best WhatsApp Alternatives in 2026

WhatsApp · WhatsApp is Meta's messaging app, free. Businesses use it via the Business app or the API, billed per conversation, for customer service. View WhatsApp review →

Metricool

Schedule, analyse and report on every social network from one screen

Analytics & DataMarketing & Acquisition

Metricool combines multi-network scheduling, analytics and PDF reports. Free plan for 1 brand, Starter from €16/month billed annually.

WooCommerce

The open source e-commerce plugin for WordPress

Development & Tech

+2 more

WooCommerce is Automattic's open source e-commerce plugin for WordPress. Free core, extensions from $29 to $299/year, WooPayments billed per use.

Buffer

The simplest publishing queue on the market

Marketing & Acquisition

Buffer schedules posts across 11 networks, billed per connected channel. Free plan for 3 channels, Essentials at $5 per channel per month.

Agorapulse

The unified inbox that changes how a social team works

Analytics & DataMarketing & Acquisition

Agorapulse treats comments, messages and mentions as tickets, with assignment and status. French vendor, from €79 per user per month.

Campaign Monitor

Polished email marketing for brands and agencies

Automation & No-code

+2 more

Campaign Monitor (Marigold) is an email marketing platform known for polished design. No free plan, Lite starts at $13/month for 500 contacts.

Pressable

Automattic's managed WordPress hosting

Development & Tech

+2 more

Pressable is Automattic's managed WordPress hosting on WP Cloud. Plans from $25/month ($20.83 billed annually), Jetpack Security included.

Later

The visual planner for brands that live on imagery

Marketing & Acquisition

Later builds scheduling around a preview of your Instagram grid. No free plan any more, Starter at $18.75 a month billed annually.

Publer

Schedule across every network at the lowest price on the market

Marketing & Acquisition

Publer covers 12 networks with a permanent free plan and per-network billing from €3.43 a month. Data processed and stored in Germany.

Swello

The French social media tool, hosted on Outscale in Paris

Marketing & Acquisition

Swello schedules your networks with a French interface and support, hosted on Outscale in Paris. From €19 excl. VAT per month.

SocialBee

Content recycling by category, taken further than anywhere else

Marketing & Acquisition

SocialBee sorts your posts into categories and replays the stock on a loop. Bootstrap at $24.20 a month billed annually, 14-day trial.

Cap

Open source screen recording, an alternative to Loom

Analytics & Data

+2 more

Cap is open source screen recording software and a Loom alternative. Free local plan, Cap Pro from $8.16/user/month with unlimited cloud sharing.

Hootsuite

The social media suite for large organisations, priced accordingly

Analytics & DataMarketing & Acquisition

Hootsuite covers publishing, listening and multi-step approvals for large teams. From €99 per user per month, with no free plan.