Guideflow

Guideflow is a platform for creating interactive demos and step-by-step guides, published by a company of French origin (founded in Paris, with an office in San Francisco). It captures a flow within an app and replays it as a clickable demo or guided tutorial.

What is Guideflow for?

You record a sequence of screens, then Guideflow turns it into an interactive demo: the prospect or user clicks through at their own pace, guided by help bubbles. You can customize it, mask sensitive data, add calls to action, and track engagement. Typical uses: sales demos, product onboarding, support, and training. Customers like HubSpot, Zendesk, and DocuSign use it to showcase their product frictionlessly.

Who is Guideflow for?

It targets product, sales, and marketing teams who want to show software rather than describe it. Compared to tools like Arcade, Navattic, or Storylane, Guideflow stands out for its simplicity and entry-level free plan. One caveat: pricing jumps sharply between the Solo and Growth plans, which clearly positions it toward B2B and enterprise once you move past individual use.

How much does Guideflow cost?

The Free plan is free but limited (restricted demos and features). The Solo plan costs $35/month ($40 monthly, less when billed annually). After that, the jump is steep: Growth at $499/month, Advanced at $1,499/month, and Enterprise starting at $2,999/month. It's a pricing structure built for teams and larger needs beyond solo use.