Interact

Interact is an online quiz builder designed for lead generation. It lets you build interactive quizzes (product recommendations, personality tests, assessments) that capture email addresses and segment your audience based on their answers.

What is Interact for?

You build a quiz by drag and drop, add branching logic to adapt the questions, then collect emails at the end in exchange for the result. Answers are used to tag and segment contacts, who then flow into an email tool like Brevo or Mailchimp, or a CRM like HubSpot. Interact highlights a high conversion rate: an engaging quiz often converts better than a plain form. A template library and an AI-assisted generator speed up creation.

Interact or a classic form?

A form asks for an address without offering anything back; a quiz gives a personalized result in exchange, which lowers the reluctance to hand over an email. For an e-commerce brand or a creator who wants to qualify prospects while entertaining them, it's a sharper acquisition lever, provided you have a real quiz angle.

What are the limits of Interact?

The number of captured leads is capped by plan, and the tool is limited to quizzes: it doesn't replace an email platform or a CRM. Getting a quiz right also takes editorial work to find a hook that truly engages.