Reviewed by Alexis Morain · Updated August 13, 2026
A solid cold email tool built around deliverability, whose usage-based billing changes the math for irregular volumes, worth comparing on larger, steady volumes.

Woodpecker is cold email and automated follow-up software from a Polish company. It targets salespeople, agencies, and recruiters who send personalized outbound campaigns, with a strong focus on deliverability.
You build outbound email sequences sent from your own inbox, with automatic follow-ups that stop as soon as a prospect replies. Woodpecker takes deliverability seriously: sending rotation, inbox warm-up, and address verification. A Lead Finder module and LinkedIn steps round out the toolkit. The target audience: anyone doing outbound prospecting who wants to avoid spam filters.
Compared with Lemlist or Instantly, Woodpecker stands out for its usage-based billing, calculated on the number of prospects actually contacted each month rather than fixed tiers. For irregular volumes, that can cost less; for large, steady volumes, it's worth comparing. Deliverability remains its central argument.
A free plan lets you get started (small volumes of prospects contacted, warm-up and verification included). Beyond that, billing is usage-based: from $7 for 100 prospects contacted per month, with a discount for annual billing. Add-ons are billed separately: LinkedIn at $29/account, the API at $20. An Unlimited plan is available on request.
Follow-up sequences
Outbound emails with automatic follow-ups
Deliverability
Inbox warm-up and address verification
Lead Finder
Built-in prospect search
LinkedIn steps
LinkedIn actions as an add-on
Woodpecker bills by usage, based on the number of prospects actually contacted each month, not fixed tiers. A free plan lets you get started (small volumes, with warm-up and email verification included, plus 100 Lead Finder credits). Beyond that, entry pricing is $7 for 100 prospects contacted ($0.01/100 on annual billing, roughly a 33% discount). Add-ons are billed separately: LinkedIn at $29/account, the API at $20. An Unlimited plan is available on request.
Free plan / trial
Free plan: small monthly volumes of prospects contacted, with warm-up and email verification included plus 100 Lead Finder credits, enough to test outbound prospecting.
Free
Limited prospects contacted/month · Warm-up included · Email verification
$0 small volumes
Usage-based
Usage-based billing · -33% on annual billing · 16,000 emails/month
From $7 per 100 prospects contacted
Add-ons
LinkedIn $29/account · API $20 · Advanced options
$20 to $29 per month
Unlimited
High volume · Priority support · Negotiated
On request
Pricing verified on July 12, 2026
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